Improving Your Business
Stories, articles and advice aimed at improving your business
There are 10 big dangers facing agents and their businesses – none of them easily solved. The real estate industry is on a precipice, and how it falls from that point will determine its future. That was the central statement – if not
Can high-tech device turn street traffic into leads? Having a prime storefront window with lots of foot traffic has always been a great way to have a presence in your local community, but is it really generating leads? You
Editor’s note: Northbrook, Ill.-based Proper Title, LLC provided this overview of the upcoming changes to the real estate closing process that will be implemented on Aug. 1 by the Consumer Financial Protection Bureau The impending rule changes by the Consumer Financial Protection Bureau
How will Apple’s new iOS assist real estate agents? Apple hosted its most recent Worldwide Developers Conference this week. Among the tech giant’s many announcements was the introduction of iOS 9, the newest version of the iPhone and iPad
Are real estate agents employees, or independent contractors? Massachusetts’s highest court weighs in The highest court in Massachusetts has settled the matter – real estate agents are independent contractors, not employees. That was the state’s Supreme Judicial Court’s decision
The Hispanic demographic struggles to recover from housing crash, but could become a big shaker in future markets Between now and 2020, roughly four out of every 10 new households in the U.S. will be headed by someone of
Federal Aviation Administration approves 400-plus commercial drone exemptions As of late May 2015, the Federal Aviation Administration had granted 434 section 333 exemption petitions, which allow for the commercial use of unmanned aerial vehicles, or drones, and among them,
Boston Agent analyzed Web traffic data from Alexa.com, a leading analytics firm, and collected its findings in the infographic below. The numbers were pulled the week of May 18, and the brokerages are ranked in alphabetical order. How does your
Boston Agent crunched the social media numbers on Facebook and Twitter, and collected the findings in the infographic below. The numbers were pulled the week of May 18 directly from the brokerages’ social media pages, and the brokerages are
Real estate agents should consider these pros and cons before building their own personal website. It’s a trifecta of statistics that perfectly reflects the modern real estate market’s relationship with the web: 92 percent of homebuyers use the Internet
Seven easy steps to building a real estate website The purpose of a good website should be to instill trust, amplify brand awareness and, ultimately, nurture prospects that will later turn into clients. Here are some “musts” for any
Google has implemented several mobile-friendly guidelines to its search engine – is your real estate website following those guidelines? If your website isn’t mobile friendly, then Google may not want to be too friendly to it. And for a
Seven easy steps to building a real estate website The purpose of a good website should be to instill trust, amplify brand awareness and, ultimately, nurture prospects that will later turn into clients. Here are some “musts” for any
New study finds broadband speeds play big role in home searches An overwhelming share of prospective homebuyers will turn down the perfect home if it lacks access to high-speed Internet. That was the surprising finding of an ISPreview survey,
Twitter has been making serious changes in recent months, and they’ll all impact how you use the platform for your business. Twitter is among the most useful social media platforms for real estate agents today, but like all forms
A new study from NAR shows more than 50 percent of brokerages are failing their agents in terms of providing proactive safety procedures. On Sept. 31, 2014, after an exhaustive search, Little Rock, Ark. police found the body of
