Improving Your Business

Stories, articles and advice aimed at improving your business

Balancing business wealth and mental health

While so much of being a successful agent relies on doing whatever it takes to see a client through to closing, few agents take into consideration their own limitations. The Chicago Association of Realtors hosted two speakers May 9

What agents need to know about coastal flood risks and solutions

If you’re a real estate agent, there are many perks of selling a coastal home to a consumer, whether if it’s a rental or a permanent residence. But, there are many considerations that should be rendered to the consumer

How to make the most out of networking events

When Chris Taylor started out in real estate eight years ago, he understood he needed to build relationships in the real estate industry. But he admits he wasn’t networking in the smartest or most efficient ways. “I’m more on

The path to painless tech integration

Almost every aspect of our lives has been transformed by technology. Advancements in virtual reality, blockchain, artificial intelligence and other new technologies have raised the bar on consumer expectations. If you’re tempted to dismiss those developments as being unrelated

Facebook: Marketing friend or foe?

No matter what social platform comes along, Facebook is still a leader in the space. As such, real estate agents and consumers alike flock to the site for a variety of reasons. In fact, according to 2019 figures from

Helping buyers understand credit scores

Even though you’re in the trenches every day, buying a house is a big deal for your clients. It requires many involved steps and processes that can seem overwhelming to any buyer. And one of the more intimidating steps

What makes Boston a global ‘power market’ for luxury real estate

It’s not easy to stay up-to-date on the latest in luxury real estate. The true trajectory and intensity of trends in this specialized market can be obscured by noise in the data when sample sizes or time frames are

Why technology (probably) can’t replace agents

Will technology one day replace the role of the real estate agent? In an era of rapidly evolving customer relationship management software, iBuyers and the constant specter of brokerage mergers and acquisitions—always, it seems, with tech bandied about as

How Freddie Mac is leading the way for women in real estate

Although most Americans alive today have never known a world where women are absent from the workforce, most are still well aware of the discrimination and injustice that continues to plague working women. Though gender norms continue to be

Cover story: The latest in real estate tech

Technology has dramatically reshaped the way that consumers and agents alike experience the process of buying or selling a home. The internet, cell phones, mobile devices and digital photo and video tools have played a prominent role in this

Big data solutions for housing’s most pressing problems

The U.S. Census Bureau is renewing its push to stimulate innovative technological developments through the use of its own data. The Opportunity Project (TOP), a collaborative effort between government agencies and private tech firms, continues to build upon initiatives

Survey: Predictive analytics and real estate

Can technology predict where leads will come from and which neighborhoods will be booming next? Agents weigh

The lowdown on Title 5 and mortgages

At this time of year, many buyers are staying indoors and surfing websites for homes with attractive style, fresh upgrades and open floor plans. When investing in any property, these and many other practical and structural considerations are huge

Best business books according to top producers

For many agents, a robust reading list helps them learn new techniques and information. We spoke with a few agents at the top of their game around the U.S. to find out what should be on your reading list

NRT launches new proprietary tech platform

The owner of real estate franchise brands including Coldwell Banker and Sotheby’s International Realty announced the launch of a new unified tech platform, Desk, that enables its agents to access key digital tools all in one place. Desk can

Getting buyers off the fence in the new year

With limited inventory and rising interest rates, clients who have been thinking about buying a home in 2019 may feel cautious about jumping in. In fact, Fannie Mae’s most recent Home Purchase Sentiment Index recorded a 12-percentage point decrease in

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