Improving Your Business

Stories, articles and advice aimed at improving your business

Does your client know owning is cheaper than renting in most markets?
Does your client know owning is cheaper than renting in most markets?

Here’s a little tidbit that might help clients decide whether or not it’s time to buy their first home — it could save them some money.

How to close 50 deals in a year
How to close 50 deals in a year

Coach Ella Blaine, who is a real estate coach and founder of Real Estate Ladies Rock FB group, offered tips on how to achieve the goal of closing 50 deals annually and go even further in her webinar at the 2020 Realtors Conference and Expo.

What buyers see: A new study used eye-tracking hardware to find out
What buyers see: A new study used eye-tracking hardware to find out

A new study reveals the areas of the home buyers are most interested in when looking at a property.

What does professionalism mean to you? Find out what Boston real estate professionals had to say
What does professionalism mean to you? Find out what Boston real estate professionals had to say

We asked, you answered. Here’s what Boston Agent readers had to say about professionalism.

A ‘Wicked Smart’ new strategy at MLS PIN
A ‘Wicked Smart’ new strategy at MLS PIN

“Being ‘wicked smart’ captures our personality and the personalities of the customers we serve.” — Kathy Condon, president and CEO of MLS PIN

Optimize your Instagram strategy for real estate
Optimize your Instagram strategy for real estate

A social media strategist who helped create high-profile accounts for RE/MAX offers tips and examples of how to make the platform work for your business.

Get ready for the future of real estate by jumping into the deep end
Get ready for the future of real estate by jumping into the deep end

It’s comforting to hang out in the shallow end of the pool during uncertain times, but that’s not where the future top producers are. Here are some ideas to move your business forward.

Taking a step toward financial freedom in a time of economic crisis
Taking a step toward financial freedom in a time of economic crisis

It’s been about two years since the National Association of Realtors launched its financial planning and assistance wing, the Center for Realtor Financial Wellness, and just in time to find its footing for the coming global recession.

Is it legal to talk to a competitor’s client?
Is it legal to talk to a competitor’s client?

The Massachusetts Association of Realtors has released a guide on better understanding when it’s improper to contact a competitor’s client.

Big data geolocation game offers chance to invest without risk
Big data geolocation game offers chance to invest without risk

A new augmented reality app promises to transform the way people think about buying and selling properties, using AI to turn players into virtual real estate magnates.

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