Improving Your Business

Stories, articles and advice aimed at improving your business

What kind of tech are agents using for lead generation? Find out what Boston real estate professionals had to say.

Are you paying for lead generation? See the top tools readers said they can’t live without.

MAR opposes eviction moratoria, rent control budget amendments

MAR recently published an update on its legislative initiatives and noted that it is advocating on a number of budget amendments, several of which aim to impose sales taxes on homes.

How to close 50 deals in a year

Coach Ella Blaine, who is a real estate coach and founder of Real Estate Ladies Rock FB group, offered tips on how to achieve the goal of closing 50 deals annually and go even further in her webinar at the 2020 Realtors Conference and Expo.

NAR board OKs hate speech rule

Realtors who use harassing or hate speech could face fines by the National Association of Realtors, according to a proposal approved by the NAR Board of Directors at its 2020 Realtors Conference & Expo.

5 ways NAR is advocating for members in 2021

The National Association of Realtors announced a list of priorities its Business Issues Policy Committee will focus on next year.

City spends $4M on purchase of affordable apartments

The deal is part of mayor’s plan to buy 1,000 affordable units and take them off the market to preserve their affordability.

Gov. Baker executive order impacts open houses, inspections

Real estate professionals must ensure that open houses, showings and inspections are limited to only 10 people at one time.

Realtors could be sanctioned for hate speech under proposal

The National Association of Realtors’ Board of Directors is expected to vote on a proposal that would prohibit members for conducting hate speech outside of work.

What buyers see: A new study used eye-tracking hardware to find out

A new study reveals the areas of the home buyers are most interested in when looking at a property.

Are referral fees hurting consumers?

A new report by the Consumer Federation of America reveals that referral fees paid by real estate agents result in higher commission rates and reduced customer service.

What does professionalism mean to you? Find out what Boston real estate professionals had to say

We asked, you answered. Here’s what Boston Agent readers had to say about professionalism.

NAR helps secure federal funds for transportation, flooding

It was a hard-fought effort to procure federal funds in the middle of a recession, but NAR announced that the president is poised to sign a bill that provides money for road projects and flooding.

Is private equity-backed real estate tech a game changer?

Venture capital and lead generation — what does one thing have to do with the other? A lot, for real estate tech firm Propertybase.

A ‘Wicked Smart’ new strategy at MLS PIN

“Being ‘wicked smart’ captures our personality and the personalities of the customers we serve.” — Kathy Condon, president and CEO of MLS PIN

CDC imposes eviction moratorium through 2020

Real estate industry associations oppose the decision and are calling on Congress to provide rental assistance to housing providers.

Optimize your Instagram strategy for real estate

A social media strategist who helped create high-profile accounts for RE/MAX offers tips and examples of how to make the platform work for your business.

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