Improving Your Business
Stories, articles and advice aimed at improving your business
Jerry Seinfeld lives in a $32 million mansion. Michael Jordan is currently selling his $16 million estate, complete with nine bedrooms, 17 bathrooms and a full-sized basketball court – which, according to Zillow, includes locker rooms, showers and a lounge
The real estate agent’s business revolves around communication. Whether it be describing the qualities of a listing, explaining the nuances of the negotiation process, or recommending a top-notch affiliate for home improvement efforts, every aspect of the buying and
Boston Agent (BA): What factors are influencing international clients to buy U.S. property? Dan Conn (DC): The desire to move equity out of turbulent markets to stable locations continues to prompt wealthy foreigners to buy luxury property in the
Boston Agent (BA): How did you get started in the real estate business? What do you find to be the most difficult aspect of your job? Josh Lioce (JL): After leaving another field, I went back to work at my father’s company.
Gretchen Papineau, a vice president with Coldwell Banker in Andover, shares her strategies for selling luxury homes. 3. Make sure the photos used to highlight the property are professional pictures, so like your clients, they come off as professional
Redfin this week released its newest tool Opportunity Score, which will measure the number of jobs within a 30-minute, car-free commute from a particular address, giving agents yet another tool and credential to use in their listing presentations and sales
Boston Agent: Based on your mortgage volume, what sections of Greater Boston are seeing the highest level of housing demand? Brad Avergon: At this time, the sections of Greater Boston seeing the highest level of housing demand are areas that
The international market is a valuable one for real estate agents, but only if they’re able to capture it. Just as Americans have particular customs so ingrained they’re almost considered common sense – such as shaking hands during a first meeting – foreign
Marketing and advertising are major expenses for most agents. According to the 2016 Member Profile from NAR, Realtors spent a median of $1,100 on marketing expenses, along with another $930 on business promotion expenses (and that is in addition
For more than two years, Move Inc. and the National Association of Realtors were embroiled in a legal feud with Zillow Group, Inc. that spanned two lawsuits and multiple countersuits. That is, until Zillow agreed to settle with the
Boston Agent (BA): Tell us a little bit about how the home flipping market is in Greater Boston. Is it slow? Is it busy? Dave Seymour (DS): The home flipping business is a direct correlation to what the retail
Utah’s Department of Commerce released a statement on behalf of the Utah Division of Real Estate warning the public and industry professionals that hackers are targeting homebuyers. It’s the most recent reminder that an old scam can still find new
When you have a professional job, finding office outfits can be tough: You don’t want to sacrifice your personal style, but you also want to dress professionally. Your office outfits don’t have to be bland and boring. Your personal
More business means growth, and in real estate, where the harder you work the more you make, brokerages, offices and even individual agents have a tendency to look beyond their current stations to bigger and better things – namely,
Mastering mobile marketing has become essential to real estate success, especially when selling to Millennials. Four out of 10 homebuyers now start their search online, according to the National Association of Realtors. About 94 percent of Millennials use the
Boston Agent (BA): How has real activity been in Boston so far in 2016? Jeannemarie Conley (JC): Activity in Boston so far this year has been consistent. We are seeing a bit of a leveling off in the high-end
