If you’re looking to grow your real estate agent brand and, with it, your business, then understanding how to optimize your Web presence for search engines isn’t an option. It’s a requirement. SEO techniques and best practices change often, because

Bostonians love cabinet packs – just ask their real estate agents. According to a new analysis of 2015 listings on Zillow, the term “cabinet pack” was 611 times more likely to appear in the listing descriptions of Massachusetts properties than elsewhere in the

Greater Boston home prices posted some of the weaker numbers in the country in the latest Case-Shiller Home Price Indices. Covering numbers through February, the Case-Shiller reported that home prices fell in Greater Boston by 0.1 percent from January

The latest report from the Greater Boston Association of Realtors featured three highly encouraging findings for the Boston area’s housing market, and a look at Boston’s top-selling neighborhoods and suburbs: 1. Home Sales Volcano – In March, home sales in

The average homeowner in Middlesex County pays more than $5,611.26 in yearly property taxes, which is the highest in the Greater Boston area, according to a new analysis from the NAHB. Additionally, Middlesex County homeowners pay an average tax that is 11.7 percent

It’s easy to say that top producers in real estate are a “different breed” of agents. But that assumes that top producer status is somehow predetermined. It’s not. People aren’t born to top producer status – they earn it.

Lexington Public Schools is the best school district Greater Boston, according to educational rankings and review site Niche. Real estate agents should take note. Evaluating on criteria including academics, teacher performance, available resources and the quality of the schools’ facilities (among

Prices are rising across the board in Boston’s condo market, but what specific areas are seeing the highest level of activity? Below, we’ve charted the 10 hottest Boston condo markets that have seen the greatest price appreciation, based on

It’s strange how little we hear about Generation X, because as consumers they are a pretty important group for agents to understand. Why? For starters, Gen Xers – which represents persons currently aged 36 to 50 – accounted for

Bankrate’s latest Financial Security Index offers up good news There are many studies that look into how Americans spend money, but agents should take note of a new Bankrate Financial Security Index, which measures American consumers’ confidence in the market, their net

Baseball may not enjoy the same status it had in its glory days as the country’s greatest pastime, but in many places it remains as a significant influence on real estate. Well, its stadiums do. A new report from real

Home prices around the country are feeling the Spring season bump. According to a new report from CoreLogic, prices rose 6.8 percent year-over-year in February. At a state level, the gains were universal. “Home prices continue to rise across

In a new report on its 2016 Real Estate Outlook survey, KPMG found that many real estate investors are still confident in the market’s ability to produce returns, though some have found reason to temper that optimism with caution. On

Forget what you thought you knew about the housing market – according to Freddie Mac, 2016’s housing market will see a return to pre-crisis levels. In the year following the recovery surge of 2014, the market slowed – a result

Schools are an integral part of the search process for many a homebuyer, and new research from the National Association of Realtors has reinforced just how non-negotiable the issue is. According to NAR’s 2016 Home Buyer and Seller Generational

Breaking down the many barriers to credit erected in the wake of the mortgage crisis has been a slow process. Credit issues have kept older homeowners from selling and younger renters from buying. But according to Fannie Mae’s Q1 Mortgage Lender Sentiment