Improving Your Business
Stories, articles and advice aimed at improving your business

It’s a common TV trope, but what should you know when dealing with a home that may be haunted?

A guide from the social media giant offers insights on digital marketing strategies for agents.

At Houston Agent’s Accelerate Conference, Jack Markham, of Constellation Real Estate Group, asks the question: “How are you going to compete, not just with the other people in this room, but with large companies and their technology?”
Like it or not, iBuyers are here to stay, say industry experts. Here’s how to get a seat at the table.

DLA Piper’s Global Real Estate Summit examines ways in which technology is disrupting the market.

Virtual staging has become a popular tool for sellers and agents to drive buyer traffic, especially for vacant listings. But there are some very important best practices, ethics guidelines and technological caveats that will make this process smoother.

Auctions have changed a great deal in the last decade. Do you know what you need to know to represent your clients in this environment? Bob Floss II, real estate attorney at Floss Law, LLC in Northbrook, Illinois, has

How many times have you had a client who would love to list their property with you, but they don’t because they know they will have to pay Uncle Sam a huge capital gains tax – sometimes upwards of

The remodeling industry can expect major growth in incorporating devices into homes that enable remote control and the ability to monitor household systems, according to survey findings from the Joint Center for Housing Studies at Harvard University. That means

BoomTown introduces new lead-gen tech Real estate sales and marketing platform BoomTown announced two new tools in its platform this week. The first is Success Assurance, which was created to help agents generate, qualify, and manage leads that are

Hispanic and Latino-Americans comprise about 18 percent of the U.S. population, but have accounted for almost two-thirds of net growth in the U.S. homeownership rate since 2008. A recent report from the National Association of Hispanic Real Estate Professionals

Transaction management and CRM companies join forces Lone Wolf and Real Estate Webmasters announced this week that they will be teaming up to expand what they offer agents and brokers. Lone Wolf, which works with 700,000 real estate professionals

Most first-time homeowners follow the traditional home-buying cycle—they purchase a condo or house, and a few years later, they sell it and purchase a bigger home that they live in for decades. Even if they have a great experience

Home prices across the U.S. have been rising faster than inflation and average wages for several consecutive years, although in some cases, that trend is beginning to slow or even reverse. That may be due to homeowners getting more

Zillow’s trademark “Zestimate” feature, which lets homeowners and prospective buyers see the estimated value of almost any residence, has been upgraded to incorporate artificial intelligence and machine learning capabilities that the company says will improve accuracy. According to a

There is a recipe for disaster involving agents, buyers and sellers that every agent aims to avoid. Chicago real estate attorney and first-time homebuyer instructor Ranj Mohip calls it “Post-Close Nightmares.” When the seller doesn’t disclose history, the buyer