Recently, my travels found me in the rainy Pacific Northwest for meetings with the Berkshire Hathaway HomeServices Northwest Real Estate team, including president/CEO Jason Waugh and Northwest Real Estate Chairman Mike Gain. I started off by speaking to our Seattle-based agents

In less than a month we will have passed the tax filing deadline; and if you’re a real estate agent unfamiliar with the credits and deductions you’re entitled to, you may be forfeiting more than you have to. Do

Google Analytics can make marketing and business decisions easier for real estate agents, while helping them spend money more effectively. The analytics application is free to use, and unlike other software, it can improve performance across all of your sites, apps

It was a big weekend for tourism in Cuba, as two American companies inked special deals sanctioned by the U.S. government to extend their business in the Caribbean island. And it could have big implications for developers hoping to

It’s simple: curb appeal helps sell homes. So as an agent, it’s in your best interest to do all you can to improve a property’s appeal. Not only does a well-maintained yard and home exterior help attract buyers, it

As real estate agents, it is important to focus on exterior home improvements to give potential buyers the best inviting viewing experience. Curb appeal is essential to give off the best impression of a home and can heavily impact

Real estate is a seasonal business – transactions rise and fall with the weather. And now it is officially spring. If agents want to capitalize on the sales bump, they’ll need to be prepared. Earlier this week, Redfin released an

Two words strike fear into the hearts of business owners everywhere: business plan. If you’re like many real estate professionals, you know you need a business plan; however, you may feel so overwhelmed by the process that you’re not

There are few industries that are as highly competitive as the real estate business. To stay current and keep up with the competition, Realtors and title companies are likely to update their business models within the next few years.

New research from the PH Media Group has found that only 28 percent of American consumers are satisfied with the way real estate businesses handle their phone calls. The study also found that the standards for phone manner for

For many years, the demographics that drive household formations have changed dramatically. Historically, homes were built to accommodate larger family units, and featured expansive square footage with spacious private yards. That type of development required significant interior and exterior

Selling luxury real estate isn’t just about selling more expensive houses. As the price of a property increases, so too does the complexity of properly marketing it. The most successful professionals working in the high end understand how to

Last week, I was in Raleigh, NC for a meeting with Tommy Camp, president and CEO of Berkshire Hathaway HomeServices Carolinas Realty and his fantastic managers. After talking leadership, best practices and recruiting with the team, we had dinner

In today’s digital world, we use the word mobile very loosely. Sometimes we underappreciate its true value – being able to do just about anything anywhere. One of my pet peeves is having a device or a tool and

If you’re a real estate agent or lead a real estate brokerage, the truth is you’re also an entrepreneur. And like most entrepreneurs, that means you’re also in charge of sales and marketing. It doesn’t matter if you’re a newbie

The website’s number of users has been steadily increasing over the years, with a 40 percent growth in 2015. The site’s latest increases in user growth follows News Corp’s acquisition of realtor.com’s parent company, Move Inc., in 2014. The