Dust off that gaudy chandelier and break out the lace: Victorian interiors are back in style at last, at least for some Americans.
Though it may be surprising, a recent report from custom furniture brand Joybird reveals that Victorian-era designs are the most popular style of décor across the country. Using Google Trends data from the past year, the study sets the most-searched interior design term from each state side by side for comparison.
With the backing of ten states in total, Victorian fashions bested the competition. Those communities in full support include Nevada, Nebraska, Missouri, Indiana, Pennsylvania, Vermont, Maine, Connecticut, Rhode Island, and Delaware.
However, if ornate crown-molding and button-backed chairs aren’t necessarily your cup-of-tea, there is no need to fret. Joybird’s findings also suggest that the popularity of any given style varies significantly nationwide.
So while Victorian interiors may reign supreme in more Midwestern and Northeastern states, the same is not necessarily true for the rest of the country. For example, contemporary or transitional design styles are heavily favored in more coastal, metropolitan places like New York and California.
So where does Boston stand when it comes to interiors? Joybird uncovers that the most-searched term in Massachusetts is actually transitional, aligning with the tastes of the design industry at large and with California in particular.
Director of Marketing at Joybird Eric Tsai describes transitional style as having “key elements of classic, timeless design but [offering] modern convenience with simple lines and profiles.”
“People in California seem to like the mix and match of old and new more than staying within a defined style,” says Tsai.
So to, it would appear, do the people of Boston.
