Truly listening to the needs of clients and fellow brokers to ensure a smooth transaction for everyone has taken Laura Bennos far in real estate. Bennos, a Realtor with Gibson Sotheby’s International Realty in Sudbury, has doubled her business every year since her start in 2017.
Bennos serves all categories of buyers and sellers, from first-time to move-up and empty-nesters, in the MetroWest area, specializing in Sudbury. Originally from the South Coast of Massachusetts, she’s lived in Sudbury for 10 years. “My husband and I love raising our twin 8-year-old boys in this community,” she says. “We’ve made lifelong friends who have become family, and that is the way I approach my business.”
Before real estate, Bennos worked in the apparel industry, focused on product management. “I studied fashion merchandising and design,” she explains. “Real estate helps me keep my hand and heart in the design realm by helping buyers visualize what a house could be and also prepping sellers to list their home with staging, etc.”
With a no-pressure, proactive style, she makes the transaction process all about the client. “I listen to their homebuying goals, and then we can figure out how best to work together to achieve their goals,” she says. “If they are new to the area, I suggest a guided tour of the town with customized stops in neighborhoods in their price range.” During the tour, she brings up landmarks, which helps create a great dialogue and gives buyers the opportunity to ask questions as they think of them.
“I really love what I do,” adds Bennos. “Buying or selling a house can be a daunting process, but I look at it as connecting people to a home that they can build their lives in. At the end of the day, the process should be exciting for the buyer/seller, and I never want them to lose sight of that.”